Aspire PRO: Unlocking Higher Returns with Hamilton’s Short-Term Rental Market
by: Scott Mears
Hamilton’s short-term rental (STR) market is proving to be a lucrative opportunity for property investors seeking higher yields and capital appreciation.
Aspire PRO Enterprises (Aspire), a Hamilton-based property investment and management company, has successfully tested its STR model in Hamilton Central, delivering results that exceed expectations. For instance, 2/391 Victoria Street is achieving a net return 20% above initial forecasts, with a yield of 6.88% p.a. — almost double the 3.4% p.a. typically earned from long-term rentals (LTRs).
Figure 1. 2/391 Victoria St, Hamilton Central
By identifying and converting well-located properties into premium short-term accommodation, Aspire captures the full potential of Hamilton’s rental market.
Aspire’s approach is strategic and market based. The company focuses on acquiring properties near key demand drivers such as the CBD, hospitals, universities and popular tourist attractions. Backed by comprehensive market research, Aspire targets apartments and townhouses that are perfectly suited for the STR model.
Investors collaborate with Aspire to purchase these properties, benefiting from Aspire’s expertise in converting them into high-performing short-term accommodation. Through a leaseback arrangement, Aspire takes on the day-to-day property operations, ensuring investors enjoy a hassle-free experience while gross and net yields outpace traditional LTR returns.
What makes Aspire’s model particularly attractive is its collaborative nature. During the lease period, Aspire shares in the operating expenses while delivering consistent performance. Upon the property’s sale, capital gains are split on a 75/25 basis (75% for the investor and 25% for Aspire), creating a true win-win collaboration.
By managing every aspect of the property, from acquisition to operations, Aspire provides investors with an opportunity to generate exceptional returns while tapping into Hamilton’s thriving short-term rental market. For those seeking to maximise yields and capitalise on the city’s growing demand for STRs, Aspire offers a proven path to success.